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FAQ

Publikation

InnovationQuality – On the value of the new

Werner G. Faix, Jens Mergenthaler, Rolf-Jürgen Ahlers, Michael Auer

The reason for man’s progress is that unconditional feeling that he can never feel the here and now he is standing at as good enough. He always feels that there must at least be something better than what already exists. Innovation serves as a vehicle for progress, that is, that active activity in which something new becomes reality. Our belief that progress itself is always something good leads us to feel that everything that comes along as “innovation” also tends to be something that is good in itself.

Innovation – this term is also used in an inflationary way, especially in management literature. Innovation – so the open secret – is the best and most sustainable way to more competitiveness, to more profit and turnover and generally to more of everything.

Beyond this naïve enthusiasm for progress and an uncritical cult around the term “innovation”, however, these questions must be asked: What does progress really bring? What is the new actually worth? Does an innovation make everything better or only different?

This work is intended to establish a new dimension in which the value and value of the new is expressed. We call this variable: InnovationQuality or InQ for short.

About the authors:

The authors Werner G. Faix, Jens Mergenthaler, Rolf-Jürgen Ahlers and Michael Auer are active in various functions for Steinbeis. With the publication “InnovationsQualität”, the authors deal with the double/coupling phenomenon of “innovation” & “quality” and ask themselves the question: What is the value of the new?

CategoryDescription
ISBN 978-3-941417-41-0
Info 2014 / 176 S., dt.