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Publication

Management of growth and globalisation. Best Practice. Volume 3

Werner G. Faix, Gerhard Keck, Stefanie Kisgen, Patricia Mezger, Joachim Sailer, Annette Schulten (Hrsg.)

“You must rely on innovation and people to make the future successful.”
Ferdinand von Steinbeis (1807 – 1893)

Successful companies actively address the challenges of growth, globalisation, competitiveness and securing the future with innovations. Innovations for new products and services, innovations to open up new markets, innovations to design new organisational structures, innovations to build new sources and suppliers of raw materials and sub-products, and innovations for new, more competitive business processes. Innovations are the decisive factors for success. This requires concrete goals, successful projects and action-competent and committed employees and managers.

The authors of this book offer an insight into innovative projects and best practices that have been realised in various partner companies as part of the Project Competence Study Programs of the School of International Business and Entrepreneurship (SIBE) at Steinbeis University Berlin. Management of growth and globalisation is thus illustrated by means of concrete projects from entrepreneurial practice.

KategorieBeschreibung
ISBN 978-3938062210
Info 2008 / 1012 S., Deutsch